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217 Henderson Hwy, Winnipeg, 204-663-6633

Courts of St. James, 8-2727 Portage Ave. Winnipeg, 204-896-1990

620 Dennis Street (First Street Plaza Lower Concourse), Brandon, 204-727-0300

Unit 6-380 Stonebridge Crossing, Steinbach, 204-543-0663

1450 McPhillips Street, Winnipeg, 204-416-2157

Direct Billing to Third-Party Insurance Companies

Many of the products supplied at Innovative Medical Supplies Inc are covered with a prescription from a medical doctor however, it depends on the diagnosis and the type of insurance coverage that you have. 


We can direct bill to the following, for claims exceeding $100:

  • Manitoba Health
  • Workers Compensation Board
  • Manitoba Public Insurance
  • Employment and Income Assistance
  • Blue Cross (RCMP, Canadian Forces, Veteran’s Affairs)
  • Canada Life
  • First Canadian Health (NIHB Non-Insured Health Benefits)

Manitoba Health

You need a doctor’s prescription with a date, diagnosis, affected area, your date of birth, and Manitoba Health numbers. Only specific diagnoses and devices are covered through Manitoba Health so please contact us to see if you are covered. If you do have a diagnosis and device that is covered through Manitoba Health then no prior approval is needed.

Manitoba Health

First Canadian Health (NIHB: Non-Insured Health Benefits)

You will need your I.D. number (treaty number) and a doctor’s prescription with diagnosis. We need to get prior approval from First Canadian Health before direct billing, as only certain devices are covered. The processing time varies, however is usually 2-4 weeks. Once we have received approval, you will be contacted to come pick up your requested product. We cannot release product from the store prior to obtaining an approval.

Workers Compensation Board (WCB) and Manitoba Public Insurance (MPI)

You will need a doctor’s prescription with a diagnosis, a WCB/MPI claim number and your case managers contact information. If the item exceeds $100, we are able to direct bill. We will need to get verbal prior approval from your case worker before billing. If you need to leave the store before we have received approval, we will contact you to come in for the product once we have received a response.

Third Party Insurance Billing

While we can direct bill Blue Cross and Great West Life we unfortunately are not set up to direct bill every insurance provider, as each company has different coverage and restrictions. If we are unable to direct bill, we will require payment upfront, and will provide appropriate receipts for personal submission and reimbursement. Most private insurance companies require a doctor’s prescription with diagnosis, a receipt, and a claim form which can be downloaded online. 

Third party insurance billings are evaluated on an individual basis; the protocol to bill these insurance companies is different and is on a case-by-case evaluation. Please contact us for further details to see if you are covered, as every situation is unique.


Innovative Medical Supplies Inc

217 Henderson Hwy

Winnipeg, MB

R2L 1M1

Phone: 204-663-6633

Fax: 204-663-2452


Assiniboine Location
Courts of St. James
8-2727 Portage Ave.
Winnipeg, MB, R3J 0R2
Phone: 204-896-1990
Fax: 204-896-1996

Brandon Medical Clinic
620 Dennis Street (First Street Plaza Lower Concourse)
Brandon, MB, R7A 5E7
Phone: 204-727-0300
Fax: 204-725-2575

Steinbach Location

Unit 6-380 Stonebridge Crossing

Steinbach, MB, R5G 2R1

Phone: 204-543-0663
Fax: 204-202-7052

Trucare Specialty Clinic

1450 McPhillips Street

Winnipeg, MB

R2V 3C5

Phone: 204-416-2157

Fax: 204-416-9054


Henderson Location Store Hours:
Monday – Friday: 9:00 AM – 5:30 PM
Saturday: 10:00 AM – 3:00 PM
Sunday: Closed

Assiniboine Location Store Hours:
Monday – Thursday: 9:00 AM – 5:30 PM
Friday: 9:00 AM – 5:00 PM
Saturday and Sunday: Closed

Brandon Location Store Hours:
Monday – Friday: 8:00 AM – 4:00 PM
Saturday and Sunday: Closed

Steinbach Location Store Hours:
Monday– Friday: 9:00 AM – 5:30 PM
Saturday and Sunday: Closed

Trucare Specialty Clinic Hours:
Monday- Friday 9:00 AM - 5:00 PM


  • Manitoba
  • Saskatchewan
  • Thunder Bay (Ontario)


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